Leading companies join together to share best practices and grow the industry.

November 24, 2010 – The CEA TechHome Mediterraneo Roundtable, held at the NH Fiera hotel in Milan, Italy, attracted 30 leading systems integrators for a first-of-its-kind event: the gathering of the custom electronics community to share best practices, network, and discover new opportunities.

The Roundtable featured the presentation of research exclusive to CEA TechHome Mediterraneo about the Italian custom integration community, a case study of Greater Alarm of Los Angeles, CA, USA and its founder George De Marco, and roundtable discussions to share best practices in installation, business management and marketing.

“The Roundtable gave home technology integrators the opportunity to meet, learn from each other and take key findings back to their businesses,” says Paolo Mongiovi of Mongiovi Consulting, which is assisting CEA and AE Ventures in the launch and development of CEA TechHome Mediterraneo. “By the time the event was over, attendees were already asking the date of the next Roundtable.”

“We’re working extremely hard to provide Italian integrators the information and networking opportunities they need to grow their businesses – and the entire industry,” says Leonardo Norsa, Executive Director of CEA TechHome Mediterraneo. “This market is on a path to expand quickly, and these integrators will be leading the way.”

The Roundtable, which opened with remarks by Signor Mongiovi, began with a presentation of research and panel discussion by the CEA TechHome Mediterraneo Advisory Board: Roberto Lazzarini of domoticaeluce, Roberto Salari of Salari Impianti, Bruno Marchionni of Ar.Tec Security and Luigi Passerini of domotica.it. This was followed by the case study of Greater Alarm, with founder George De Marco adding anecdotes about his time running the company. The roundtable discussions and reporting of best practices ended the event, with a group photo and lunch following.

“Events like the Roundtable help the community prepare for the CEA TechHome Mediterraneo Summit in October 2011 at Lake Maggiore, where integrators will have the opportunity to meet directly with manufacturers to provide feedback on products, ask questions, and learn about new opportunities,” says Norsa.

“In the meantime, business how-tos, company profiles and technology stories will continue to be published three times per week on cea-thm.com.”

Video of the Roundtable will be available on http://www.cea-thm.com starting Wednesday, December 1.

High-resolution pictures of the Roundtable are available at: http://www.flickr.com/photos/ceathm/sets/72157625327972033/

For more information on advertising and sponsorships associated with CEA TechHome Mediterraneo, contact Helen Distefano at hdistefano@ae-ventures.com or 508-618-7662.

About CEA TechHome Mediterraneo
CEA TechHome Mediterraneo (THM) is working to grow the market for installed home electronics and related products in Southern Europe by establishing a community of companies and connecting them through e-media, executive events and market research. THM serves manufacturers, distributors and integrators of Home Theater Products, Multi-Room Audio, High Performance Audio, Home Control Systems, Home Networks & Infrastructure, Energy Management & HVAC Control, Home Security and Advanced Electrical Products.

About AE Ventures
Association Event Ventures is focused on developing and managing new events, e-media, publications and research products for associations and other third parties. AE Ventures offers its partners opportunities to launch strategic, high-quality media products aligned with their missions at a minimum financial risk.

About CEA
The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the $165 billion U.S. consumer electronics industry. More than 2,000 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion, standards development and the fostering of business and strategic relationships. CEA also sponsors and manages the International CES – The Global Stage for Innovation. All profits from CES are reinvested into CEA’s industry services. Find CEA online at www.CE.org.